Two posts I have written recently with Jeanette Gaida for the IPDGC Take Five Blog: The use of Social Media in Public Diplomacy: Scanning e-diplomacy by Embassies in Washington DC Social media is one of the fastest growing tools of modern public diplomacy. The advantage of social media provides the opportunity to reach citizens of … Read More “Social Media in Public Diplomacy” »
Category: International Communcation
“The True Measures of Success” by Michael J. Mauboussin in the Harvard Business Review this month is well worth a read for many things, not least of all is an anecdote: What happened? We made a mistake that’s exceedingly common in business: We measured the wrong thing The article is available here and while it is naturally … Read More “The True Measures of Success” »
Everybody’s getting hooked up; Building innovative strategies in the era of big data The potential in the era of big data comes not from drowning in a sea of data but navigating the most useful ways to derive insight and develop innovative strategies from that data. Faced with complex problems, limited resources, and an increasingly … Read More “Article: Innovation in the big data era” »
It is rarely a good idea to mix up an image of your home town with another one of the same name… yet that’s exactly what Birmingham in the UK did… getting an image of Birmingham, Alabama, instead. BBC News covered the Story
Picking up on the last discussion of power and the articulation of power in relation to ‘allies’, it is also worth considering the power relationship with the potential target community when planning PD activities. In Options for Influence, we discussed the options which exist between telling and listening. At the ‘telling’ or message orientated end … Read More “Powering PD” »
A key part of the Dispersed Networks project is considering them as networks of influence – When engaged in any form of international communication, public diplomacy, cultural relations, or whatever other label practitioners or theorists wish to put on the work, the aim of the activity is not just changing people’s perceptions, but rather influencing … Read More “A short note on influence” »
As I’ve starting to pull together the elements for a project on dispersed networks of influence, I thought I’d better start by thinking about the idea of networks in Public Diplomacy and then more specifically dispersed networks. Within the study of public diplomacy there has been various discussions about networks vs. hierarchies. For example RS … Read More “The meaning of networks” »
The rapid development of new technology has enabled the creation of mass instant communication and rapid information dissemination. This technology also allows rapid collection of data and the production of data maps and network diagrams. While I’ll pursue the important variations of network diagrams another day, today I’ll focus on highlighting the potential of these … Read More “of networks and data maps” »
Each community, particularly online, has its own cultural and social expectations. To be able to engage successfully, the international actor has to navigate not just the practical barriers, for example learning how to upload videos, but also these cultural and social barriers. (Options for Influence, p. 43) Recognising the social and cultural expectations online will … Read More “Engaging with the social and cultural expectations online” »
The current vogue in many practitioner organisations is for developing networks as part of their public diplomacy activity. After surveying the technological landscape and their options online, some organisations may seek to continue this network building in virtual worlds and social spaces. This presents a vast array of options – as such it requires an … Read More “Wandren PD; considering online networks” »